CHRISTINE ELECTRA WILLIAMSON
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The Memories Matter Campaign
Because memories should last a Lifetime.


As a part of my passion to #ENDALZ, I created the Memories Matter campaign to create awareness about Alzheimer's through social media platforms, a wellness movement, and an education initiative.
I know first hand how difficult it can be for caregivers when their loved one has Alzheimer's disease, and how hard it is to see their memories begin to fade away.

​Alzheimer's disease robs a new person every 65 seconds of their memories.

Life is all about experiences and who you share them with; this was my motivation to start the Memories Matter campaign.
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Share a photo or a selfie of your favorite memories / loved ones on Facebook, Instagram, and Twitter!
Tell us why you support the fight to #ENDALZ in the caption and why our #MemoriesMatter.

Because their Memories Matter, and so do yours.


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Click this Link to Download
& Purchase my Children's E-Book
​"Memories Matter"
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I wanted to honor my Grandpa Chester's Memory & legacy with this campaign.
My family and I have lost four of our loved ones to this devastating disease.
Now, we want to celebrate and share our favorite memories and start the conversation about why our #MemoriesMatter on social media!
​Share yours and tag me!

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I'm so thrilled to have Lauren Alaina's Support in my efforts to end this devastating disease -
​ her family has been touched by Alzheimer's and she's just as passionate as I am to find a cure for this devastating epidemic.
​ Thank you Lauren for your support and lending your voice to #EndAlz and let others know that #MemoriesMatter!

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Move for your mind!

Check out our calendar for upcoming events, we'd love to have you join us and show the world why your memories matter!
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Join us for a fundraiser, educational program, or wellness event and show us why your memories matter!

Check back for updates on more events and what else is happening with the #MemoriesMatter campaign!
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Make Memories!

Check out people who have shared their own memories / selfies in the gallery below! 
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When posting, use the hashtags #MemoriesMatter, #EndAlz, and tag me!

@ChristineElectra

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#MakingMemories at the annual Alzheimer's Caregiver Forum!
Pictured with one of our incredibly Advocates who is a member on our Early Onset Advisory Board! #MemoriesMatter #ENDALZ
So excited to meet our first Lifetime Achievement Award Recipient, Maria Shriver! #ENDALZ #MemoriesMatter #MoveForMinds
Our Emcee for the National Alzheimer's Dinner, Peter Ghallager of Law and Order SVU! #ENDALZ #MemoriesMatter
My sweet grandpa enjoying his birthday cake at his 91st birthday party. We fight in his memory, because Alzheimer's disease took him from us too soon.
My grandfather when he served in the Coast guard on the left, and on veteran's day at his retirement home on the right. We fight for a cure to Alzheimer's because we remember their service to our country.
Chana Kirby wants to #ENDALZ for her family, because their #memoriesmatter
Paula Haselton fights for a cure so that her sweet niece won't have to know Alzheimer's as anything more than a distant memory- because her #MemoriesMatter
Chloe Hubbard, Miss Music City, is in the fight to #ENDALZ for her grandfather who her family lost to dementia and because his #MemoriesMatter
Kendall Pasley, Miss Nashville, fights to #ENDALZ for her two grandmothers that she lost to dementia related diseases

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I am so thrilled to be story #162 on the "Big Wall" of Maria Shriver's personal Awareness initiative website! Click the link below to view my story or to see the entire big wall!

Christine Electra

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  • Home
  • About
    • Pageants >
      • Miss Tennessee
      • Miss Tennessee Volunteer
      • America's Ideal Miss
    • Children's Miracle Network Hospitals
    • Alzheimer's Awareness >
      • My Platform
      • Advocacy
      • Memories Matter
  • Blog
  • Events
  • Gallery
  • Contact